Case Study TAXI System Marketing Activity

You are the marketers of the TAXI  IT  managements system company. You are to prepare a convincing detailed presentation to Red Dragon Taxi Company employees and the family of Yao Chu. 

Since you know their systems requirements, your choice of the TAXI IT management system should be able to address most of their requirements.

During your presentation you will need 

• to have an A1 paper with diagrams showing graphics, IT concepts and terminologies  related to the technology
• Share any Youtube video that will be relevant in marketing the product. The Video showing be less than 3 mins. 
• Share the major strengths of your product over the others by looking at it impact to the major stakeholders of the system.
• Share at least three social and ethical issues you foresee the Red Dragon Company getting involved in using your system and suggest some measures or ways of addressing those issues.

 N/B 

• The Trackit system should not be among the systems to be presented
• The work will be presented on Monday 1ST Oct 2012 during our lesson
• We will have guests who will represent the Red dragon company and they will assess your work and determine which product meets their requirements best.
• The presentation will last for only 10 minutes or less. 

Teams

• Caleb and Aarfa
• Emmanuel and Fatema
• Sadu and Soletei
• George and Sohail
• William and Jamal
• Sheehan and Jamil

Get ideas from
http://itgsonline.wetpaint.com/page/Case+Study+-+Red+Dragon+Taxi+Company+%28May+2013%29