Monday, October 24, 2022

Case Study 2023 : Return to Physical Stores Technologies (Sample Questions)

Case Study The return of the physical retail store

Sample Identify Case Study Questions

Define augmented reality (AR) (2 mks)
How are customer service robots used? 2mks
What is smart shelving? 2mks
What is technological determinism? 2mks
What is technological skepticism? 2mks
What is a companion app? 2mks
What is a customer robot? 2 mks

Describe Questions Case Study Questions

Describe how augmented reality mirror can used by retail stores . (4 mks)
Describe TWO benefits of using smart shelves. 4mks
Describe how RFID works as used in retail stores. 4mks
Describe TWO benefits of using a Stock inventory system. 4mks
Describe how RFID is integrated with a stock management system in a supermarket. 4mks
“MCA Sports is considering using digital technologies in their physical stores to enhance the customer experience and future-proof their business.” Describe ONE technology that will enhance customer experience in the MCA store. (4 mks)

Explain Questions Case Study Questions

"New in-store technologies will integrate with the existing radio frequency identification (RFID)stock management system". Explain TWO reasons why this is important. (4 mks)
"Collection of increased quantities of data about customer behaviours and stock inventory will lead to an enhanced customer experience" while using some of these technologies. Explain THREE concerns of increased collection of data about customer behaviour. (6mks)
"Collection of increased quantities of customer data will meet the data protection requirements for the company." Explain THREE concerns of collecting customer data. (6mks)
Explain possible solutions if these in-store-technologies are too complicated to Use for the average consumer? (6mks)
Explain THREE benefits of RFID to the shop owners/managers? (6mks)

To What Extent / Discuss/ Evaluate Case Study Questions

"Madeleine anticipates that, once customers are in the flagship store, these technologies will lead to an increase in sales". (lines 50-51)

To what extent will the introduction of these technologies impact the retail stores? (8 mks)

"Customer service robots will be able to provide an equivalent or better level of service than the customers are already receiving"

To what extent do you agree with the statement above?(8 mks)

“There has been a significant increase in the number of customers who shop online.”

Evaluate the impact of online shopping technologies in comparison to an in-person retail store technologies.

(The 12 mks responses for the questions below MUST be supported extensively with FACTUAL evidences from your independent research)

Your response to next must include evidence of independent research linked to the The return of the physical retail store

"Loic is concerned that the four new technologies will lead to the collection of more personal data from customers ( Lines 55)

Evaluate the common concerns of introducing these new technologies

(12 mks)

"The return of the physical stores technologies are NOT beneficial to retail stores in developing countries."

To what extent do you agree or disagree with the above statement? (12 mks)

"Some retailers think that upgrading their physical stores is a better way of creating an engaging experience so that their customers can be immersed in their brand culture".

To what extent do you agree with this statement? 8mks

A new mall in Mombasa wants to implement smart carts and smart shelves to make inventory as well as customer experience better.

Evaluate the advantages and disadvantages that may arise upon implementing these technologies. (8 mks)

The following are some of the resources you can study for ITGS Case study of 2023

1. 5 Smart Store Technologies Transforming Retail Experiences

https://risnews.com/5-smart-store-technologies-transforming-retail-experiences

2. https://www.annexcloud.com/blog/9-examples-innovative-in-store-technology/

Wednesday, August 24, 2022

ITGS Case Study Document for May 2023

Find below the Case Study Document for May 2023

Case Study May 2023 The return of the physical retail store

Tuesday, October 5, 2021

Sample ITGS Case Study Questions for Social Media in Our Lives.

Case Study OUR SOCIAL MEDIA LIVES

Sample Identify Case Study Questions

Define FOMO (2 mks)
How are influencers selected online? 2mks
What is Ubiquitous Computing? 2mks
What is the key different between Filter bubble and echo chambers? 2mks
What is the different between active and passive digital footprint? 2mks
What is single sign on social media platforms? 2mks
Define algorithmic social media bias with example.2mks
What are some examples of social media behavioural and profile data? 2mks
Define Net Neutrality. 2mks

Describe Questions Case Study Questions

Describe ONE way of Digital detox that users can implement. (4 mks)
Describe ONE example of Net Neutrality. 4mks
Describe TWO ways that behavioral data can be used by social media system. 4mks
Describe TWO ways in which Algorithmic bias can be managed by social media developers. 4 mks
Describe how a single sign on features works. 4mks
Describe FOUR steps to follow in setting up your privacy in any of your social media accounts. 4mks

Explain Questions Case Study Questions

The application of filter bubbles features within social media platforms limits the acquisitions of knowledge in learning institution. Explain TWO reasons why that is so. (4 mks)

Social media are avenue for data monetization. Explain THREE challenges of data monetization within social media platforms. (6mks)

Explain why net neutrality is important (6 mks)

Digital technologies developments have increased the use of social media platforms. Explain any THREE technologies developments that have had the greatest in the use of social media platforms (6 mks)

To What Extent / Discuss/ Evaluate Case Study Questions

The evolution of digital technologies and the increasing use of social media has created many opportunities and challenges on individual, organizational, community and global levels (lines 49-50)

To what extent have social media impact education? (8 mks)

Social media platforms can be said to have improved the equality of access to, and within, digital spaces.

To what extent do you agree with the statement above?(8 mks)

The underlying technology involved with social media is usually, and intentionally, not apparent to the user other than the devices that connect to the internet (Line 70).

Evaluate some of the underlying technologies within social media apps that have impacted users.

( 8 mks)

(The 12 mks responses for the questions below MUST be supported extensively with FACTUAL evidences from your independent research)

Your response to next must include evidence of independent research linked to the Our Social Media Live

The underlying technology involved with social media is usually, and intentionally, not apparent to the user other than the devices that connect to the internet ( Lines 70 -71)

Discuss the impact of having underlying social media technology not apparent to the users.

(12 mks)

During the COVID pandemic period. social media played a pivotal role in the lives of many.

To what extent did social media apps impact on the health and wellbeing of individuals? (Support your answers with examples from research) (12 mks)

The future of main stream news companies like CNN & BBC is becoming dimmer with the growth of social media trending and real time news.

Evaluate the different techniques applied with social media solutions that increases the uptake of the social media content. (Provide real examples of the techniques employed) (12 mks)

Governments, citizens and social media companies will need to address issues like privacy and data sharing (Line 65)

Discuss the impacts to users of social media companies sharing private data with thirds parties.

(12 mks)

Social media companies’ use customer data for marketing purposes (Line 64).

Evaluate the impact of social media companies using customers data for marketing (12 mks)

Both producers and consumers of social media will need to adhere and use ethical practices in both the development and consumption of social media content(Line 63).

Evaluate the ethical practices associated with both the developers and consumers of social media

content. (12 mks)

To what extent have law & order enforcement agencies used social media apps for safety and security of it's citizens? (12 mks)

Resources for answering the above

- https://zahiraccounting.com/en-my/32618-ethics-in-using-social-media-is-it-necessary.html

- https://www.trtworld.com/perspectives/can-social-media-ever-be-ethical-43161

- https://www.forbes.com/sites/robdube/2021/01/14/why-ethics-matter-for-social-media-silicon-valley-and-every-tech-industry-leader/?sh=54aeb38e16f2

Evaluate the threats associated with the use of social media (12 mks)

https://sproutsocial.com/insights/social-media-questions/

https://www.proofpoint.com/us/threat-reference/social-media-threats

https://fraudwatch.com/cyber-security-101-the-basics-of-social-media-threats/

https://insights2techinfo.com/online-social-media-threat-and-its-solution/

Crimes solved by social media

https://www.computerweekly.com/news/252493515/Top-10-cyber-crime-stories-of-2020

https://www.oxygen.com/crime-news/franchise/social-media-crimes

News Articles

technology-55826238

Wednesday, September 15, 2021

ITGS Social Media Case Study 2022

Social Media Case Study Resource

1. Social Network Usage & Growth Statistics: How Many People Use Social Media in 2021?

https://backlinko.com/social-media-users

2. 13 Types Of Social Media You Should Be Using In 2021

https://invideo.io/blog/types-of-social-media/

Thursday, August 12, 2021

ITGS Case Study Document 2022: Our social media lives

Below is the link to the ITGS Case Study document for 2022

ITGS CASE STUDY 2022: OUR SOCIAL LIVES

Tuesday, March 30, 2021

ITGS FaceToFace Case Study Revision Questions

1. Describe any FIVE technologies that make facial recognition possible https://www.thalesgroup.com/en/markets/digital-identity-and-security/government/inspired/history-of-facial-recognition

2. FaceToFace Company would like to improve their facial recognition systems in future to have some features found in FRP Thales Facial Recognition System.

Discuss some of the features in FRP Thales Facial recognition system that you would recommend to FaceToFace.

Refer to the video & link below;

https://www.thalesgroup.com/en/markets/digital-identity-and-security/government/biometrics/biometric-software/live-face-identification-system

3. Any introduction of a new ICT system like Facial Recognition System can have impacts on the behaviour of individuals, organizations and societies.

To what extent have facial recognition systems been used to influence behaviour? Support your answers with evidence from research.

https://www.cnet.com/news/in-china-facial-recognition-public-shaming-and-control-go-hand-in-hand/

https://www.channelnewsasia.com/news/cnainsider/shaming-jaywalkers-china-facial-recognition-technology-privacy-11196684

4. Evaluate any 4 future trends of facial Recognition systems.

https://www.thalesgroup.com/en/markets/digital-identity-and-security/government/biometrics/facial-recognition

5. Describes the different ways that facial recognition systems can be fooled

6. Explain why some cities are banning the use of facial recognition technology

7. Evaluate the impact of using PayByFace biometric facial recognition payment system to Tucano Coffee shops in Bucharest in Romania.

https://www.biometricupdate.com/202007/paybyface-launches-touchless-payments-with-facial-biometrics-to-coffee-chain-in-romania

https://www.telpo.com.cn/blog/how-face-based-payment-system-coffee-shop.html

8. In line 40, “Currently, the FaceToFace facial recognition application is software as a service (SaaS) and uses cloud-based processing and storage for the facial recognition data”. Describe any three benefits of having the FaceToFace application in the cloud. [6 marks]

Read more about Aureus 3D is an example of cloud facial recognition.

9. In line 79, “While Mike was developing the new facial recognition application and integrating it into SEACS, the team realized there were a number of ethical issues that needed to be addressed.”

Evaluate some of these ethical concerns that should be considered in the development and the integration of Facetoface facial recognition system into SEACS. Support your answers with evidence from your research. [8 marks]

10. "Sandra is concerned that the introduction of facial recognition systems could lead to changes in the way people behave when they are aware they are being watched." Line 98. To what extent have facial recognition systems be used to influence shopping or buying behaviour?

(12 marks) (Support your answers with real evidence from research)

Supporting resources

https://www.facefirst.com/blog/face-recognition-will-impact-future-retail-stores/

https://www.forbes.com/sites/forbesbusinesscouncil/2020/05/08/how-facial-recognition-will-change-retail/?sh=6b0f1c933daa

https://blog.crobox.com/article/ai-consumer-behavior

11. Evaluate the impact Facial Recognition systems use in. (Examine the opportunities (benefits) and the challenges of facial recognition in these markets. (12 marks)

a) Airports

https://www.cntraveler.com/story/how-to-opt-out-of-facial-recognition-at-the-airport

https://www.travelmarketreport.com/articles/How-Facial-Recognition-Technology-is-Being-Used-at-Airports#:~:text=As%20of%202019%2C%20facial%20recognition,to%20domestic%20travel%20as%20well.

b) Schools

https://gigasource.io/facial-recognition-in-school/