Sunday, October 21, 2012

Case Study Notes

Write short notes on the following and explain how these information will be useful to the Red Dragon Taxi Company.
  • Behavioural Marketing
  • Business intellignece software
  • CCTV
  • Cost benefit analysis
  • Customer Management software
  • Data Logging
  • GPRS
  • GPS
  • Route planning software/route optimization
  • Smartphone apps
  • Software as a Service (SaaS) 

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